Great organisations don’t just need visibility — they need a voice that audiences trust.

I help organisations grow with clarity, authority, and measurable results — uniting strategic SEO with narrative-rich copy that builds trust and drives growth.

 

How Your Organisation Benefits:

  • Clarity & direction: SEO roadmaps that cut through noise and set a clear path to growth.

  • Visibility & reach: Optimised content that attracts the right audience and builds authority.

  • Trusted voice: Website and campaign copy that engages, persuades, and inspires.

  • Sustainable growth: Measurable insights to track progress and amplify what works.


Client Impact:

  • Led full-site SEO transformation: 1.47M → 2.44M organic users (+65%) in one year, +967,000 users.

  • Search became the dominant channel: (49.4% of total traffic).

  • Created multi-platform content strategy: for a 1M-follower brand.

  • SEO Strategist & Head of Content: Scuba Schools International.

  • Created website and brochure suite: Yellow Brick Road NZ.


“Kathryn’s unique skill set and broad experience were a gift to our marketing team.
She is able to shape these skills and her passion for writing to whatever goal is in front of her.”

- Thomas Luijten, Marketing Director, LiveAboard


Looking for Strategic Content Leadership?

I provide comprehensive support - from strategy and planning through to delivery, off-site marketing, and freelancer management.


My Work in Action

Browse a selection of brochures and infographics created for clients.
Each project combines brand voice, clear messaging, and optimised copy.