Great organisations don’t just need visibility — they need a voice that audiences trust.
I help organisations grow with clarity, authority, and measurable results — uniting strategic SEO with narrative-rich copy that builds trust and drives growth.
How Your Organisation Benefits:
Clarity & direction: SEO roadmaps that cut through noise and set a clear path to growth.
Visibility & reach: Optimised content that attracts the right audience and builds authority.
Trusted voice: Website and campaign copy that engages, persuades, and inspires.
Sustainable growth: Measurable insights to track progress and amplify what works.
Client Impact:
Led full-site SEO transformation: 1.47M → 2.44M organic users (+65%) in one year, +967,000 users.
Search became the dominant channel: (49.4% of total traffic).
Created multi-platform content strategy: for a 1M-follower brand.
SEO Strategist & Head of Content: Scuba Schools International.
Created website and brochure suite: Yellow Brick Road NZ.
“Kathryn’s unique skill set and broad experience were a gift to our marketing team.
She is able to shape these skills and her passion for writing to whatever goal is in front of her.”
- Thomas Luijten, Marketing Director, LiveAboard
Looking for Strategic Content Leadership?
I provide comprehensive support - from strategy and planning through to delivery, off-site marketing, and freelancer management.
My Work in Action
Browse a selection of brochures and infographics created for clients.
Each project combines brand voice, clear messaging, and optimised copy.
